Privacy Policy

 

Last Updated: February 4, 2026

 

This Privacy Policy explains how Bloomtown Plant Exchange, a brand operated by Better Day Labs, LLC (“we,” “us,” or “our”), collects, uses, and shares information when you visit our website or join our waitlist (the “Service”). By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy.

  1. Information We Collect

 

We may collect the following information:

 

a. Information You Provide Voluntarily

When you join our waitlist, you may provide:

  • Email address (required)
  • ZIP code (optional)

This information is collected through our third-party waitlist provider, Waitkit.

 

b. Information Collected Automatically

When you visit our website, we may automatically collect certain information through Google Analytics, including:

  • IP address (may be anonymized by Google)
  • Browser type
  • Device type
  • Pages visited
  • Time spent on pages
  • Referring website

This data is used for analytics and performance measurement and does not directly identify you.

 

2. How We Use Your Information

 

We use your information to:

  • Manage and operate the waitlist
  • Send product updates and launch notifications
  • Improve our website and user experience
  • Monitor and analyze usage and trends
  • Comply with legal obligations

 

3. How We Share Information

 

We may share your information with:

a. Service Providers

 

We use third-party services to help operate the Service, including:

  • Waitlister (waitlist management and email communication)
  • Google Analytics (website analytics)

These providers process data on our behalf and in accordance with their own privacy policies.

 

b. Legal Requirements

 

We may disclose information if required to do so by law or in response to valid legal requests.

We do not sell your personal information.

 

4. Cookies and Analytics

 

We use cookies and similar technologies through Google Analytics to collect usage data and improve our Service. You can control or disable cookies through your browser settings.

 

5. Your Choices

 

  • You may unsubscribe from our emails at any time using the link in any email.
  • You may request access to or deletion of your personal information by contacting us.

 

6. Data Security

 

We take reasonable measures to protect your information but cannot guarantee absolute security.

 

7. Children’s Privacy

 

The Service is not intended for individuals under the age of 13. We do not knowingly collect personal information from children.

 

8. California Privacy Rights (CCPA/CPRA)

California residents have the right to request access to, deletion of, or opt-out of the sale or sharing of their personal information. While we do not sell personal information, we may share information with service providers as described above. To exercise your rights, please contact us at support@[yourdomain].com.

 

9. Changes to This Privacy Policy

 

We may update this Privacy Policy from time to time. The updated version will be posted with a new “Last Updated” date.

 

10. Contact Us

For privacy questions or requests, contact Bloomtown Plant Exchange:Email: support@bloomtownexchange.comOperated by: Better Day Labs, LLCLocation: United States